Business Model Canvas

https://www.youtube.com/watch?v=ggHLL_OyPLM

Mission and Vision Statement

The mission of Apple is “to bring the best user experience to customers in the market through innovative products (hardware and software) and services”. The vision of the company is “to manufacture and sell the best products on earth and to make the world better than we found it”.

https://www.youtube.com/watch?v=zpzZumZCdWA

https://www.youtube.com/watch?v=ggHLL_OyPLM