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Are you going to sell pet produc

2021-09-18  本文已影响0人  艾琳娜瑞塔

Live streaming is a popular way of sales in China. LiJiaqi is famous because of it. He sells people daily consumer products, especially cosmetic products.

As we all know, Lijiaqi can be succeed for below reasons:

1.He is an expert on cosmetic products. He studied cosmetics courses at the university and started to practice as a cosmetician in L'OREAL PARIS later on. He had a strong sense of selecting the best colors of lipsticks for his customers.

2. He is good at marketing skills. He does well on customer empathy and always can come up with great marketing sentences to courage consumers to buy quickly and directly on his livestreaming. One of his policies on selecting goods is to sell the lowest price on the market but with the same quality.

3. He is a trustful IP. He always told the potential customer whether the lipsticks could be suitable for their face color frankly before he was famous. Now he refuses to sell his goods to kids less than 16 years old and he selects goods quite strictly even to the goods from his friends.

4. He has a team to support him. He has a professional team to do live streaming, supplier’s management, logistics, etc.

5. He works extremely hard. He often does live streaming over 12 hours a day, 7 days a week.

6. He is keeping improving, moves out of his comfort zone, and makes a breakthrough continuously. He started to do reports on his success, being a host, opening a consultant company, etc.

Some domestic pets stores started to sell pet products by live streaming too. They usually sell products from Taobao, Douyin, or Wechat. Because it is kind of difficult to control the situation with a pet trying their goods in the live streaming, some just present their pet products and explain how to use them, what are they to the potential customers, some may buy, but some may not. Especially for goods which you can not tell whether they could match for their pets directly from the visual effect. Such as Shampoo. Some just have cats or dogs to try their goods, such as toys, apparel, food, furniture, etc.

Live-streaming is a trend now. Are you going to sell your pet products by it? How are going to do it to make your business successful?

Here below are my few recommendations.

1.Carefully choose the products to do live streaming. I recommend goods that can have a visual effect in the live streaming and encourage potential consumers to buy impulsively.

2.Otherwise, you may need a traditional marketing method before live streaming. Which would be to post your products on your social App to introduce them before live-streaming. The products should already have some consumers' positive use evaluations. When in live streaming, the potential consumers can click on the related link and see the comments and buy directly or have a good impression, then buy later.

3.After live-streaming, video advertisement is also important, so do share your products with the famous adoption centers, or present them to the professional exhibition.

As you can tell, not all products are suitable for live streaming. Sometimes, a touching article, a successful video presentation, and the consumers use evaluation are more important for pet products.

But I do think live streaming is a better way for training courses, such as how to manage your pet stores, how to be perfect groomers, how to get well with your pets, etc.

Don't your agree ? Pls feel free to leave your comments if you have different opinions.Thank you! You are welcomed to send me message for further tips as well .

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